New Scottish Thistle Award advert on STV! 

Tune in to STV to catch our brand new advert featuring three of our 2023 national winners. 

A 30-second advert and 10-second bumper advert will showcase the awards and what it means to businesses to win, as well as celebrate the range of businesses, events and individuals that work hard to make Scotland a destination visitors will want to return to time and time again.  

The advert will run for 10 days throughout August (from 12th-21st), during programmes including This Morning, Coronation Street and The Chase and will be broadcast to TV audiences across Scotland.  

Check out the advert and what businesses had to saying about winning a Scottish Thistle Award. 

Find out more about the businesses featured in the advert

And the winner is.... Scotland's Tourism and Events Industry!

Every year, businesses and individuals are honoured with a Scottish Thistle Award; the highest accolade in the Scottish hospitality, tourism and events sector. 

Hotels, restaurants, B&Bs, visitor attractions, wildlife tours, festivals, events, luxury experiences, local food and drink, thrilling wildlife tours and friendly and welcoming faces - the Scottish Thistle Awards shine a spotlight on all aspects of what makes Scotland a fantastic place to visit.

Watch the video to hear what it means to receive this prestigious award from the winners themselves - the people working hard to deliver the warm welcome and incredible experiences that Scotland is famous for.

Thinking of entering the Scottish Thistle Awards?

For over 30 years, The Scottish Thistle Awards have been recognising and championing the very best of the Scottish tourism, hospitality and events industry. The Awards honour the very best individuals, businesses and partnerships for their innovation, excellence and success.  

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