VisitScotland Business Development Programme 2026-27 - Glasgow City Region

Thank you for your interest in developing your business with VisitScotland.

We warmly welcome you to join a series of three in-person workshops to learn about the landscape of travel distribution in a global marketplace, discover online and offline routes to market, and how to create bookable tourism experiences for different audiences. The workshops will guide discussion and collaborative exploration to help unlock opportunities for engaging with the travel trade within your business. Participants are encouraged to come prepared to actively contribute and collaborate.

All workshops are delivered at St. Mungo Museum Of Religious Life & Art, 2 Castle Street, Glasgow, G4 0RH.

16 September 2026, 12.30pm-3pm - An overview of latest market insights and introduction to travel distribution

Understanding the routes to market and how the travel trade can support your business (light lunch included)

29 September 2026, 1.30pm-3.30pm - Creating bookable experiences for different target audiences

What visitors and trade partners are looking for, and how to shape offerings that stand out (refreshments included)

28 October 2026, 10.30am-1.30pm - Increasing off season yield through online booking systems and Online Travel Agents (OTAs)

Practical approaches to boosting revenue during low-demand periods (light lunch included)

Whether you run a B&B, hotel, attraction or experience, this workshop series is for you!

Please note there is no charge to attend, but the event is ticketed. Please create a new user account to proceed with booking you space. You may register up to two representatives per business.

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VisitScotland Business Development Programme 2026-27 - Glasgow City Region

Thank you for your interest in developing your business with VisitScotland.

We warmly welcome you to join a series of three in-person workshops to learn about the landscape of travel distribution in a global marketplace, discover online and offline routes to market, and how to create bookable tourism experiences for different audiences. The workshops will guide discussion and collaborative exploration to help unlock opportunities for engaging with the travel trade within your business. Participants are encouraged to come prepared to actively contribute and collaborate.

All workshops are delivered at St. Mungo Museum Of Religious Life & Art, 2 Castle Street, Glasgow, G4 0RH.

16 September 2026, 12.30pm-3pm - An overview of latest market insights and introduction to travel distribution

Understanding the routes to market and how the travel trade can support your business (light lunch included)

29 September 2026, 1.30pm-3.30pm - Creating bookable experiences for different target audiences

What visitors and trade partners are looking for, and how to shape offerings that stand out (refreshments included)

28 October 2026, 10.30am-1.30pm - Increasing off season yield through online booking systems and Online Travel Agents (OTAs)

Practical approaches to boosting revenue during low-demand periods (light lunch included)

Whether you run a B&B, hotel, attraction or experience, this workshop series is for you!

Please note there is no charge to attend, but the event is ticketed. Please create a new user account to proceed with booking you space. You may register up to two representatives per business.

If you have questions about the registration or the workshop, please reach out to business.support@visitscotland.com and reference the Business Development Programme.

The information you provide in the Contact Details section of this form will be used by VisitScotland to process your event attendance. After you submit your event registration and your space is confirmed by VisitScotland, your Contact Details will also be used to set you up with a supplier account and contact you regarding the event.

Registration fields marked with an asterisk (*) are required.

Your first name, last name, business name, website and email address may be shared with other attending suppliers to enhance peer-to-peer collaboration. You are able to opt out of this later in the registration process.

Contact Details

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Last Name

Organization

Position

Email Address

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Website

Primary Address

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Address City

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Dietary & Accessibility Requirements

Complimentary refreshments may be served as part of the event.

If applicable, please provide details of your dietary and accessibility requirements.

Dietary Requirements

Accessibility Requirements

Glasgow City Region - 28 October

The third session of the three-part series focuses on digital distribution, highlighting how to use an online booking system to increase your sales, and work with Online Travel Agents for additional reach at quieter times.

Wed, Oct 28, 2026 10:30 AM - 1:30 PM

Complimentary

Data Sharing Consent

To encourage peer-to-peer learning and business collaboration as part of this workshop, we would like to share your first name, last name, business name, website and email address with other event attendees. A link with this data will be available for download up to two weeks following the event. Please opt in should you wish for your data to be shared.

I consent to my contact details being shared with other event attendees

I do not consent to my contact details being shared with other event attendees

Summary

Terms & Conditions

These Terms and Conditions set out the terms and conditions by which VisitScotland provides an event platform.

Privacy Notice

You are giving your personal data to VisitScotland as the data controller, for the purpose of registering to attend our Business Development Workshop and for us to send you follow up communications including a feedback form. If we want to use the information you provide for a different purpose we will inform you before doing so.
You are being asked to provide your name, email address, job title/role, organisation name, business address, business website address, dietary and accessibility requirements if appropriate. Photographs and video may be taken at the event; if you do not wish to be photographed or filmed please inform VisitScotland staff at the event.
If you do not provide the information requested we may not be able to fully administer your attendance at the event. 
Your personal data will be processed by specialist systems contracted as data processors to VisitScotland as the data controller.  For this event these are:  Microsoft, Bloomreach, Canto and EventsAir.
If you have an existing relationship with VisitScotland your personal data will be used to update our records which will be anonymised at the end of your relationship with us. If you have no existing relationship with VisitScotland your personal data will be held for twelve months following the event and then securely deleted. Dietary and access requirement data will be deleted within one month following conclusion of the event. 
The lawful reason for processing your information is contract.
- If you choose to share your contact details with other attendees, the lawful reason is consent.
- The special category data exemption which permits VisitScotland to process appropriate dietary or access information for this event is based on your explicit consent. By including this information in your email response and sending it to us you are providing us with such consent. If you do not provide consent we may be unable to fulfil your requirements. You can withdraw your consent at any time by emailing business.support@visitscotland.com.
Your personal data will be processed in the UK and the EU.
You have rights with regard to how your personal data is used, including the right to complain to the regulator (the ICO in the UK). For full information about your rights and how to complain, visit our privacy centre: Privacy Centre | VisitScotland.org

Terms and Conditions

I have read and agree to the Terms & Conditions

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